User Story Mapping

What is the User Story Mapping Methodology?

User story mapping is a product development methodology used to help teams understand and prioritize user needs in the product development process. It is a visual representation of the journey that users go through when interacting with a product, service, or brand.

A user story map is created by plotting user stories (representing user needs and goals) on a vertical timeline that represents the flow of the user's experience. User stories are grouped into higher-level sections called themes, which represent the different stages of the user journey. This allows teams to see the big picture of how all the user stories fit together and how they contribute to the overall user experience.

The goal of user story mapping is to create a shared understanding among stakeholders of what users need and what the priorities are in the product development process. By having a clear visual representation of the user journey, teams can align on goals, identify opportunities for improvement, and make informed decisions about what to build and when.